Hey there business bestie!

Say hello to your fellow small-business woman, photographer, mentor, and notebook hoarder.

Hi! I'm Victoria, and I turned my craft into a career.

Raised on 35mm film and chemical developer, i've spent the last 25 years mastering my craft.

After picking up my first camera at 15 years old, I knew that I would spend the rest of my life making photography my craft. I never imagined then, that I would be running a full-time photography studio but when you dream big life has a way of providing.

Today, I lend my passion to furthering the success of women just like me. Gritty women with big dreams who won't let life's obstacles stop them from pursuing their passions.

You're here as a fellow business women with a passion to succeed...

And I'm here to help you do just that.

No one said running a business would be easy, but that doesn't make it impossible. With my experience, creativity, and deep investment in helping you grow, I'm prepared to help you reach your goals.

Through the power of photography and business mentorship, my mission is to make the journey you're on a little less daunting and a lot more fun.

Are you with me?

2001 - 2003

From family birthday parties and backyard BBQs to shooting 6-figure brands and being featured in internationally renowned magazines.

Picked up my first 35mm Canon and knew instantly I had found my calling.

2004 - 2008

Enrolled in my local community college to start building on my education but learned very quickly that my education would be in the field. I started taking on paid and building my skillset.

2009 - 2013

Started working with off-camera flash and learning studio photography. During this time I was working two jobs and raising my little boy on my own.

2014 - 2015

Officially started my first business, a women's glamour studio called Luna Negra Photos, where I started to really explore who I was as a photographer.


2016 - today

Shifted my business from a women's glamour studio to the women's personal branding studio we are today.

Get to know me better

Take a peek inside my personal scrapbook

The power of gratitude cannot be understated

Grit and determination will get you further than talent or skill ever will

What is meant for you cannot be taken from you.

Hustle culture is toxic.

No zero days

My business (and life) values

My business
(and life) values

My Greatest Loves

My kids, William and Aurora, who give me the strength to pursue every goal.

Danny, who makes every day feel like an adventure.

My bucket list







The best version of myself I can be

The life I always dreamed of for myself and my children

As many countries as I can before I die

My little girl grow up

How to put away my laundry right out of the dryer

A legacy my kids can be proud of

Favorite things










The Dark Tower Series

Como Aqua Para Chocolate

Pablo Naruda


Bagels and Lox

Iced Matcha

Game Of Thrones

50mm 1.8


Meet the talented (and fun) team

"If you can laugh together, you can work together" 

Haley Ryan

Brand Developer & Strategist, Creative Director

Jason Melgar

Hair & Makeup Artist, On-Set Stylist

Owner of Blankkanvas Salon, Hair & Makeup Artist

Krystal Soliz

Trusted by and featured in


Ready to see if we're a good fit? I'd love to chat with you about your business goals, your wildest dreams, and your biggest wins. Let's get to know each other! Book a free consultation.