One of the things I want most for my fellow photographers is that they understand how to value their work more appropriately. Nothing breaks my heart more then when I see a good (often great) photographers undercharging for their services. The uncomfortable reality is that many photographers think they’re making money, but when they do […]

Crafting your brand mission isn’t usually at the top of the list when building a personal brand. You might be more eager to create a logo and pick your brand colors. And yes, those are essential elements of your brand, but they do little to build the foundation that will lead your brand to long-term […]

Finding Balance Between Life and Business in the Heart of Mexico My recent trip to Jalisco, Mexico was filled with culture, beautiful landscapes, and family celebrations, It was a vacation that not only filled my cup but also reinforced my commitment to building a business that fits my life, not the other way around. As […]

Embrace the Journey of Personal Branding When I first started my business over a decade ago I learned that one of the most powerful investments I could make was in my brand. At the time, I was focused on my business brand, but as my experience on social media grew I began to understand that, […]

As a brand photographer, you are tasked with more than just capturing pretty pictures, your job is to become a personal branding expert. This allows you to tell better stories, capture more authentic emotions, and conceptualize unique personalities. Our client’s brand photos do no not exist in a vacuum, they are a piece of the […]

Are you making one of the 5 costliest mistakes for photographers? Let’s be honest, no one gets into business to give away their time or resources. As brand photographers, you got into this business to earn a great living doing something you’re passionate about. But if you’re making one of these 5 common business mistakes, […]

Hey there, fellow content creators and brand builders! If you’re looking to take your personal brand to the next level, you’re in the right place. As a personal branding photographer, I’m here to share a game-changing strategy with you The power of quarterly personal branding sessions: A four-season strategy. As a small-business woman, you’re no […]

Have you ever felt like your creative well has run dry, and inspiration seems to have taken a vacation? Here are 5 ways I use to recharge my creativity and get unstuck from feeling burnt out. Embrace The Suck. The thing about burnout it that you can’t just power your way through it. It’s a […]

As you navigate entrepreneurship, one key aspect that often keeps photographers guessing is pricing. How do you set the right price for your services? How can you strike that delicate balance between valuing your skills and attracting clients? I’m here to help untangle the confusion around pricing your brand photography so you can have the […]

Summer may not be over yet, but as school starts and everyone gets back into a routine, it’s the perfect time to start planning for the 4th quarter. After almost a decade in this genre I can pretty well tell you that Q4 is not the same for all photography industries. Where weddings and portraits […]