the blog

Summer may not be over yet, but as school starts and everyone gets back into a routine, it’s the perfect time to start planning for the 4th quarter. After almost a decade in this genre I can pretty well tell you that Q4 is not the same for all photography industries. Where weddings and portraits […]

Business Tips

How to Survive a Slow Season as a Personal Branding Photographer

Grow your passion So, you’ve got a passion for photography, and you dream of transforming it into a successful photography business. But how do you bridge the gap between where you are now and where you want to be? The answer lies in hiring a photography business mentor. Today, we’re diving into the world of […]

Business Tips

Unlock Your Potential: The Power of Hiring a Photography Business Mentor

Do you want to build a better business? Strategic partnerships are a great way to grow your business, your network, and your brand reputation. Poet John Donne wrote “No man is an island” and in business, there’s no more truthful statement. While we may all start out as solo-preneurs, we won’t get very far on […]

Business Tips

Building a Better Business: How Strategic Partnerships Can Help Your Photography Business Grow

10 ways to market your newly designed website As a personal branding photographer, my clients usually come to me as they begin the design process for their new website. A new website requires a lot of fresh content, from new brand photos to new messaging and more refined targeting. That’s a lot of hard work […]


Top 10 ways to market your newly designed website

EOY Business Review As the end of the year rolls around and business starts to slow in preparations for the holidays, I like to use the downtime to take a look at how my business did over the past year and plan for the year ahead. Knowing where you are in your business is so […]

Business Tips

End Of Year Business Review

Why Do I Do What I Do? The easy answer is that I’ve always wanted to be a photographer and that there are few things I can think of that would fulfill me as much as being a photographer does. The deeper answer, and how I came to specifically land on Personal Branding Photography as […]

Business Tips, Personal, Personal Development

What’s Your “Why?”

How To Get The Most Out Of Your Brand Photography When you decide to take your business and brand to the next level with personal branding photography, it’s important to think about how you can maximize the process from the photo shoot to posting your images on your site and social media. Photography that’s specific […]

Branding Tips

5 Tips For Getting The Most Out Of Your Personal Branding Photography

This idea, the idea that our brand is a reflection of our earning potential, is not a new one. I’m not the first one to talk about it, believe in it, or promote it, and I won’t be the last. The thing is, I really do believe it. Strong brands make more money. Full STOP. […]

Business Tips

Strong Brands Make More Money

Creating A Consistent Brand Message Just Got Easier With Personal Branding Photography. Ask anyone what the key aspect of good branding is and they will tell you that it’s consistency. Whether you’re talking about posting to your social media regularly or using imagery that is undeniably YOU, the main point is to keep it consistent so that […]

Branding Tips, Business Tips

Create Consistency with Personal Brand Photography

Personal branding photography for Alicia Elatassi in Houston Texas



Let me guess, you're ready to make big money moves.

As an industry leader in Personal Brand Photography, I work with women at every level of business to create high-end, magazine quality photography that connects and engages with the people they are most meant to serve.

My mission is to empower every woman I meet to harness their most powerful selves, embrace all that makes them unique, and show up with confidence in pursuit of their highest dreams.

I'm here for you!


You're ready to take your business up notch, and I'm here to help. My purpose is to empower and equip you with the tools to get you where you want to go.
Let's make some magic.

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